In this Nature Markets Pioneers podcast episode, Doug McNab speaks with Dan Turner, Technical Lead on Land Management and Markets at the Rivers Trust. They discuss the innovative Wyre Catchment Natural Flood Risk Management Project in North Lancashire.

Learn how this project sells natural flood risk management benefits to downstream beneficiaries, overcoming common challenges.

Dan shares insights into the project's ambitious measures, such as woodland creation and leaky dams, and explores potential co-benefits like woodland carbon codes.

Join us for a deep dive into this groundbreaking initiative.